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ADOTAT

Where Advertising & Marketing Starts

ADOTAT Newsletter

The ADOTAT newsletter is what happens when caffeine, sarcasm, and industry intel have a baby that refuses to play nice with corporate PR. It’s the daily (or sometimes delightfully erratic) jolt of adtech truth serum—equal parts insider gossip, investigative grit, and “did-they-really-say-that” wit.

The ADOTAT Show

The ADOTAT Show is what happens when late-night talk meets adtech therapy. It’s hosted by Pesach Lattin—equal parts industry rabbi, chaos conductor, and guy who’s clearly seen too many PowerPoints about “attention metrics.”

Pesach Lattin

Pesach Lattin is the adtech world’s sharpest disruptor—the guy who turns jargon into punchlines and exposes the industry’s blind spots without losing faith that it can do better. He built ADOTAT into a publication that cuts through PR spin like a scalpel, and The ADOTAT Show into the one place where executives accidentally tell the truth. Half rabbi, half ringmaster, Lattin delivers clarity with a smirk and conviction with caffeine, proving that you can love this absurd industry while still calling it out on its nonsense.