About a year ago someone told me about LinkTrust and told me to take a look at it. At the time I was really entrenched with DirectTrack and had no idea there was anything out there. However, George Avery, the CEO of GetAds told me that I must try LinkTrust. I have to admit, I … Read more
About a year ago I shaved my head. Since then everyone in the industry has decided that it was a really cool thing to do. However, Brian McLevis, the CEO of Envyus Media has been touting a bald head for a while, since he had that accident with the Gamma Ray Device. Not only did … Read more
One of the most popular features we’ve done is asking CEO’s of different companies their opinions of different things. In asking them separately and then comparing answers, one can get really good insight into the industry as a whole and what the leaders in our industry are thinking. In these interviews, we asked them questions … Read more
I wanted to get the skinny on the industry from Nick Foley this week, partially because I’ve known him for a while, but also that despite being around for over a decade, his company isn’t always listed on the top lists of networks. Well, this year that changed with the readers of Performance Marketing Naming him as one of the top 20 performance marketing networks in the world. It’s obvious that he’s quickly making a name for himself, and TheRevenueStreet is a network to examine as a possible major player in the industry.
When I look around the affiliate industry, all I see if one fluff interview after another from the Gurus of the industry. Frankly, I am sure how many interviews I can read that start with “CEO of this company is amazing, innovative and he has a great hairdo to boot.” So, I decided to try something new – which was ask some honest questions of four different CEOs of affiliate networks and see what they’d answer independently. What came out was a very interesting comparison between four different companies. I’ll let you do the analysis.
As part of my mission to educate affiliates and the industry, I’m hoping to introduce other companies in the industry that are keeping it clean. By keeping it clean, I don’t mean wiping down your seat after watching porn in your private office. I mean trying to play by the rules and make a difference … Read more
George Avery used to be the right-hand man at Affiliate.com (the network formerly known as CPAEMPIRE) until a few years ago. Not soon after Affiliate’s parent company MediaBreakaway was hit, and then subsequently lost a multi-million dollar lawsuit from Myspace, he left the company along with half-a-dozen other employees to start GetAds, a direct competitor. … Read more
The following interviews were conducted as a run up to the Offervault Performance Marketing Leadership Summit. They were hosted by Jim Lillig, The Director of Business Development of Offervault.com. The Leadership Summit brought together the top leaders in the Performance marketing Industry to discuss the issues that are vital for the industry to survive in … Read more
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