Tag: ringrevenue

410

Posted on

RingPartner Throws Mike Willians into President Position.

RingPartner, the Canadian-based pay per call exchange, is happy to announce that Mike Williams has been appointed as the company’s new President.

For the past three years, Mike has served in a variety of roles at RingPartner, most recently as the company’s VP of Marketing & Operations. Mike has a solid advertising technology background and has worked with a variety global brands over the last ten years.

In Mike’s new role, he will oversee RingPartner’s daily operations and implement the CEO’s vision. Serial entrepreneur, Todd Dunlop, will continue as RingPartner’s CEO and will partner closely with Mike to continue to grow RingPartner in Victoria, BC.

“Mike has been pivotal to RingPartner’s success from the very beginning,” said RingPartner’s CEO, Todd Dunlop. “This is a natural next step for both Mike and the team at RingPartner. We remind ourselves daily that our partners continue to work with us because we we are ruthlessly committed to partner success. Mike has already grown a team dedicated to our partners and will continue to make this a focus in the years to come.”

In the coming year RingPartner plans to aggressively grow their operations based in Victoria,BC. Coming on the heels of the recent launch of the RingPartner Self-Serve call marketplace, the team plans to launch additional tools and services to better service partners in the pay per call marketing space.

Posted on

Pay-Per-Call Hits Networks

HasOffers, the affiliate tracking company out of Seattle, is already pretty well known for their ridiculous API.  They always seem to be the guys that are harping on flexibility and scalability with all of there talk about cloud computing, data layers, etc.  That’s why I was first surprised to stumble on their press release yesterday about integration with RingRevenue.  I mean, hasn’t Pay-Per-Call integration been done before with other affiliate tracking platforms?  Why is HasOffers so late to the game on this?

Lucas Brown (HasOffers CEO) said that “a Pay-Per-Call integration has certainly been a long time coming for HasOffers.  We held out because we really wanted to provide real value in our integration, rather than just adding hyperlinks to other platforms and calling it a day.” Turns out they did do some pretty cool stuff.  In fact, it’s something RingRevenue has never done with another affiliate tracking platform according RingRevenue’s CEO.

“This is the most complete integration we’ve done with an affiliate tracking software,” said Jason Spievak, CEO of RingRevenue. “We chose HasOffers simply because their platform and API can support this level of partnership, and we’re excited to see it taking off.”

Just in case you’re not familiar, RingRevenue is basically a call performance marketing solution that creates unique phone numbers for affiliates so that their clients are able to track which affiliates influenced customers to pick up the phone. So what so unique?

Well, I guess for starters there is a single login for both HasOffers and RingRevenue to make hoping between the systems really simple for affiliates.  Beyond that, what really makes this integration a huge time savor for networks is that HasOffers conversion reports actually include RingRevenue call and conversion data.  You can imagine how tedious it is to have to consolidate reports from two different systems or always hop back and forth to check your stats.

The release did quote a pretty excited customer saying: “Representing Fortune 500 clients, we required a robust affiliate solution that would not only track campaigns but phone calls as well. Working with HasOffers and RingRevenue has been the perfect solution and we highly recommend them for all your affiliate tracking needs,” said Brian Apploff, VP of Business Development at iPowerDigital.com

According to HasOffers, the best way to implement Pay-Per-Call tracking for your HasOffers affiliate program is to Signup for RingRevenue and let them know you’re already tracking your affiliate program with HasOffers.