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David Sendroff, Founder of Forensiq by Impact

Works for: Impact
Title: Founder of Forensiq by Impact

Acknowledged as one of the world’s leading advertising fraud detection experts, David started Forensiq in 2010 and has been working in the technology space for nearly 20 years.

Prior to Forensiq, David was the CIO of Spire Vision, a marketing firm that he grew from startup through acquisition to Zeta Global. David has served on several fraud and

quality related tasks forces for the IAB, TAG, PMA and OLA. He received his BS in Computer and Information Sciences from The University of Maryland at College Park.

Pesach Lattin
Pesach Lattinhttp://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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