Whether you develop high end game apps, or you use simple games as part of your marketing and monetization strategy, you’ve undoubtedly heard of Tapjoy. They are a leader in providing monetization opportunities for app publishers of all types, especially games and entertainment apps. As of September, 2013 they are reaching about 435MM mobile users each month, making them one of the largest ad networks for mobile marketers.
In recognition of their excellent services, they were awarded the 2013 ME award for best games monetization service. This is an annual award from Mobile Entertainment, a leading news service for the mobile content market. A panel of industry insiders, members of mobile media and marketing experts selected Tapjoy as the leader due to the ‘overall excellence and breakthrough achievement in mobile advertising.’ Tapjoy accepted the award at The Royal Garden Hotel in London on Thursday, November 14th.
Paul Bowen, Vice President and General Manager of Tapjoy Europe said, “Tapjoy has prided itself on creating an innovative mobile advertising and monetization model that focuses on rewarding consumers for engaging with brands. This award is further validation that our rewarded model is incredibly effective for app developers, brand advertisers and consumers alike. We’d like to thank everyone at Mobile Entertainment for the honor, and congratulate all the finalists and winners on the night.”
Tapjoy was also recently named the “Best Mobile Application Recommendation and Advertising Platform” for 2013. This was from iResearch Marketing, and given to them in October.
Tapjoy provides monetizing solutions for both iOS and Android apps, and has been a leader in this market for several years.
From the Performance Marketing Insider team, congratulations to Tapjoy for both of their recent awards, we wish you continued success
