The 4A Framework is a content strategy that involves creating four pieces of content on the same topic, each from a different angle. To use the 4A Framework, simply choose a topic and then come up with four different angles to approach it. For example, if you’re a financial advisor, you could write about the … Read more
If you read some of the latest data surrounding the extent of affiliate fraud, you might have questions. In 2020, nearly 10% of traffic coming from affiliate marketing programs was fake. Now, in 2022, that number has almost doubled (17%), which means the affiliate industry is expected to lose over $3.4 billion in fraud this year. … Read more
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