Thursday, April 18, 2024

Tag:hugh hefner

Why Playboy is Becoming Irrelevant & How Performance Marketing Can Change It As a Brand.

Despite being one of the top men’s brands in the world, Playboy is suddenly more irrelevant than ever. While commentators have been correct in the last ten years that it was a diminishing brand, 2010 was the year that started to put a nail in the coffin of the once mighty empire of Hugh Heffner. Men in all 50 States used to know the Playmates by name, now most of them aren’t even aware there are still pets. The reasons are simple: Playboy has failed to change its image in the last 10 years and most likely doesn’t have anywhere enough time to fix it.

Latest news

Hyundai Takes a Stand: Withdrawing Ads from X Amid Hate Speech Controversy

In a bold move signaling corporate responsibility, Hyundai Motor America has decisively pulled its advertisements from X, the platform...
- Advertisement -spot_imgspot_img

From Siberia to Server Rooms: Oleg Korenfeld’s Tech Trek

If ad tech were a rock concert, Oleg Korenfeld would be the lead guitarist, playing the riffs that make...

Middlemen and Mayhem: Dodging Digital Tollbooths on the CTV Highway

Oh, to be an advertiser in the frenzied, fragmented frontier of Connected TV (CTV) advertising! It's like playing a...

Must read

Middlemen and Mayhem: Dodging Digital Tollbooths on the CTV Highway

Oh, to be an advertiser in the frenzied, fragmented...

How to Succeed in The Ad World Without Really Crying: The Jeff Minsky Method

If you've ever wondered who's really pulling the strings...