Sara Malo is the President/COO of LinkUnite, a community of executive women in digital marketing and the VP of Partnerships at Lead Generation World. She started LinkUnite in 2022 with Amanda Farris after realizing that… Leading the Way for Women in Digital Marketing: Sara Malo’s Vision
Pinterest introduced its first search ad offering on February 1st, almost seven years after the company launched. The new search functionality comes via Kenshoo, an advertising vendor in Pinterest’s marketing partner program. It’s sold for three… Pinterest Adds Search Advertising
The Brand/Agency relationship is on the verge of changing, especially when it comes how they bill. Historically, advertising agencies have been compensated based on the number of billable employee hours spent on developing and executing… Agencies Losing Trust with Bad Billing and Kickbacks
Activity on social media has become more important than market share data in assessing a campaign’s performance, while increasing numbers of brands are using social channels to step up their customer service, a new study… Asia: Social Media Used for Key Metrics for Performance Marketing
The 13th annual Performance Marketing Executive Summit will be taking place June 7-9th at the Peabody Hotel in Memphis, TN, which is known for their ducks. Merkle has recently announced the lineup for the speakers… Performance Marketing Executive Summit Speakers Announced
Performance marketing group TradeDoubler has recently completed an agreement to partner with Payoneer, which will allow them to make payments in more currencies than ever. The agreement will make it possible for marketers in 200… TradeDoubler Now Able to Pay in Local Currencies for 200+ Countries
Recognized as a leading incentive network by affiliates, forums, and trade publications, Adscend Media has been quietly going about their business of making publishers money and sending quality leads to advertisers since 2009. Founded by… 5 Reasons Why You Need to Work with Adscend Media
Henry Ford once stated, Wealth, like happiness, is never attained when sought after directly. It comes as a by-product of providing a useful service. Henry was right. Great wealth can be attained by providing exceptional… $1,500 A Day on Pay Per Call
Monetizing a blog doesn’t have to be difficult. If you look around you’ll see that there are plenty of ways to milk your blog for money. However, one of the most common and effective ways… 4 Affiliate Marketing Tips for Bloggers
If you are new to affiliate marketing you may be trying to figure out what niche or vertical you want to dominate. If you aren’t, then you need to be. Affiliates who focus their energy… Why You Are a Failure
The relationship you share with your affiliate manager is crucial. It can make or break your career in the performance marketing industry. Most of the new affiliate marketers don’t know the importance of communicating with… Your Affiliate Manager will Make You Money
Here’s a review and roundup of the best blog monetizing strategies of 2011, a peek into blog earning reports, and marketing insights from top bloggers. Represented are small business bloggers, mommy-bloggers and college students who monetize their blog content.
Business bloggers respond to survey on how they monetize blog content using affiliate programs and performance marketing. This is Part 2 of the survey results.
Never mind the ebooks and so-called special reports — where are the real inside scoops? Hear the perspective of bloggers who monetize blog content using performance marketing. This is Part 1 of the survey results.