Marketing Madness

Are Gurus Sabotaging New Affiliates?

Many Gurus have mastered the art of persuasion and have utilized it to their advantage. This in many instances ends up being to...

How to Make the Best EDU & Grant AutoResponder

If you’ve never tried the EDU revenue stream, I’m about to teach you a proven and successful way to use the EDU and grant...

How to Make Every Monday "Cyber Monday" at 7Search

It's the New Guy again, back with some insight from the PPC front. Obviously, we are in the middle of the peak shopping season...

Paid Search Versus SEO – The Who, What, and Why

In the world of online advertising two formats reign supreme. Paid advertising, or PPC (Pay per Click) and Organic Optimization, or SEO ...

Making a Holiday Gift Guide

t’s starting to get towards the holidays, and as an affiliate or affiliate network, you need to start thinking about holiday offers. ...

Top Performance Companies Announced: Results of 2010 Survey of Performance Marketing & Affiliate Networks.

The results of the 2010 Survey of Performance Marketing Companies are in. We had a wide variety of companies, tried not to leave...

CPA Offer Teacher

ADTECH New York has come and gone, and what did we learn this year? Same thing we learned every year: that there are...

Are Affiliates in Danger Legally from Affiliate Networks?

Affiliates need to pay attention; your affiliate network’s actions could get you in some serious trouble. If you think that as an affiliate you can just put any advertisement up, regardless of what it’s advertising, regardless of the claims, you are seriously wrong. Affiliate Networks already have a history of throwing their affiliates under the bus when it comes to lawsuits and blaming “rogue affiliates.” If you are making money from affiliate marketing, you need to examine whether your network is going to cause you financial harm or send you to jail.

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A Blueprint to Banish Ad Fraud for Good: Curtailing the Covert Culprit

Here me out: I know why ad fraud is so pervasive, and how to stop it. 

The MediaMath Debacle: Is This Ad Tech’s Theater of the Absurd?

In the tumultuous world of business, where the unexpected often becomes the norm, the recent acquisition of...

Are you Confused about ChatGPT and Marketing?

In the ever-evolving landscape of artificial intelligence (AI), myths and misconceptions abound like phantoms in the night....

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