Thursday, April 18, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Is Comment Spam Illegal?

One of the techniques to generate traffic and in theory, backlinks, that is often pushed by some “gurus” and get-rich marketing products is Comment...

Marketers Must Start Bing Optimization

Here’s the issue simply. Almost every SEO Company works completely on Google optimization. In fact, almost SEO companies seem to spend all their time...

Matt Cutts of Google: SEO Is Good

Matt Cutts, the guy who determines what SEO spam is, what blackhat and white hat, and can basically ban your site from Google has...

Affiliates MUST attend ADTECH

November 8-10th in NYC, held at the worst convention center in the world (no hotels, no restaurants in the area) will be ADTECH. Many...

Is Flash Sales a New Opportunity?

Could Flash Sales be a new affiliate marketing opportunity? As more and more sites are turing to flash sales as a method of marketing,...

Google Panda Causes Job Losses?

If you didn’t know, just a few days ago, Google updated Panda again, and quite a few more sites dropped off the radar. This...

More CPA Networks Sued for Affiliate Patent

Once again, the company claiming to own basically the patent for affiliate marketing, Essociate has gone after another batch of affiliate and cpa networks,...

ClickBank B’Slaps JV IM’s Again

As part of ClickBanks continued desire to pretend to clean up their act, they have instituted another policy. Because of all the crap on...

Must read

Middlemen and Mayhem: Dodging Digital Tollbooths on the CTV Highway

Oh, to be an advertiser in the frenzied, fragmented...

How to Succeed in The Ad World Without Really Crying: The Jeff Minsky Method

If you've ever wondered who's really pulling the strings...

Forbes Scandal Breakdown: The Ad Disaster Everyone’s Talking About!

Forbes: Once a bastion of business journalism, now caught...

When Data Wars Get Dirty: The Scandalous Tale of Acxiom, Kinesso, and Adstra

Ah, the scent of corporate intrigue is wafting down...

The Legend of Sean Black: Navigating the Digital Marketing Cosmos

Welcome to the world of Sean Black, an unconventional...

Forbes’ Secret Fraud Garden of Ads: Where Clicks Go to Die

Oh, the digital age – a time when innovation...

Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not...

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the...

Ad Tech’s New Reality Show: ‘Survivor: Privacy Sandbox Edition

Alright, folks, buckle in—oh wait, we don’t do "buckle...